2011 PC&D Buyers Guide Options*
  Listing Option Features and Benefits Advertisers Non-Advertisers
Basic Standard Listing Company name, address, phone, fax, e-mail, web address, contact name, 75-word description, 25 product category selections**, and 'Send me more info!' button (online sample | print sample) FREE to adv. spending $4000 or more in 2010 $115
Packages Bronze Standard listing plus boldfacing to set your company information apart from competitors' listings $99 $199
Silver Bronze package plus color logo to give your listing a distinctive look and increase company recognition $699 $899
Gold Silver package plus hotlink to company website from online buyers guide listing and PC&D Online's Industry Links webpage; increases traffic from potential buyers $999 $1,699
Upgrades Priority Listing Features company name at top of online buyers guide search results in which company appears, and highlights company information in printed PC&D Buyers Guide (online sample | print sample) $749 $1,250
Brand Name Index (for manufacturers only) Associates company with up to 10 product brands it produces, in online company listing and buyers guide searches by brand name (sample) FREE $20 each
Weblink Hotlink to company website from online buyers guide listing and PC&D Online's Industry Links webpage; increases traffic from potential buyers (sample) $399 $499
Boldfacing Boldfacing sets company information apart from competitors' listings (online sample | print sample) $89 $99
Color Logo Logos give listings a distinctive look and increase company recognition (online sample | print sample) $399 $499
Card Ad 2" x 2" ad placement in Product Index section of printed PC&D Buyers Guide; volume discounts available for card ads in more than one product category (sample) $449 $499

*Prices are for 1-year listings. Ask your sales associate about the cost of upgrading listings during the year.
*Companies in the online PC&D Buyers Guide also appear in the printed version distributed every November.
**Additional product categories available for $25 each (no advertiser discount).

For more details, contact:
Pat Harrington, Sales Associate
518-640-9173 | pharrington@carwash.com